Google AdWords News: Google AdWords Converts Flash-Built Advertisements To HTML5

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Google released a feature Wednesday that automatically converts Flash into HTML5 markup language when uploaded to AdWords. It will help mobile …

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Google released a feature Wednesday that automatically converts Flash into HTML5 markup language when uploaded to AdWords. It will help mobile devices that cannot read Flashrender advertisements on Web pages.

Many mobile devices and some browsers do not support Flash. The move gives advertisers better access to the portion of Google Display Network inventory thatonly recognizes HTML5.

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first published: 2015-02-24 18:56:15