Google AdWords Quality Score

Google AdWords Quality Score

Google AdWords Quality Score is impacted by following factors.

  • Click-through rate (CTR)
  • Relative (CTR)
  • Landing-page quality
  • Keyword/search relevance
  • Ad/site Performance
  • Display URLs past CTR
  • Account history
  • Keyword/ad relevance
  • Geographic performance
  • Targeted devices

Google AdWords Quality Score determines what you pay for your Google Auction.

The Quality Score relates to how much you have to pay to for a position in the “sponsored” area of the search engine results page (SERP).

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Published on: Oct 6, 2012 @ 10:11

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