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Google AdWords News: Flash flushed: Google’s AdWords to convert ads to HTML5 automatically

In the latest blow to Adobe‘s little-loved Flash graphics format, Google has begun nudging customers of its AdWords ad network to wean themselves off Flash by offering automatic conversion of Flash ads to HTML5.

Last Updated on 15 Apr 2021 by wn

Summary of the Article

In the latest blow to Adobe‘s little-loved Flash graphics format, Google has begun nudging customers of its AdWords ad network to wean themselves …

Article

In the latest blow to Adobe’s little-loved Flash graphics format, Google has begun nudging customers of its AdWords ad network to wean themselves off Flash by offering automatic conversion of Flash ads to HTML5.

“Over half of time spent online is now spent on mobile devices,” the Google Ads team said in a Google+ post on Wednesday.

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first published: 2015-02-25 00:56:15

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