YouTube Authority

YouTube Authority

What is YouTube Authority?

One of the most effective ways of promoting yourself online is to use YouTube to build your brand, your authority and your business.  Essential elements are:

  • Short and to the point video.
  • Showcase your product or service.
  • Teach or explain your product or service or a question.
  • Keep distractions limited.
  • Make sure you have good light, sound and video quality.


There are no shortcuts in getting noticed on YouTube.  However, here are some simple tips:

  • Make your YouTube video relevant to your band or authority.
  • Use creative thumbnails.
  • Make your Tags with relevant Keywords and Local SEO.
  • Create effective descriptions for your video.
  • Use affirmative Call To Action (CTA)
  • Sharpen your channel's Image.
  • Use annotations but not overuse them.
  • Upload at the right time.
  • Link with your other online presence, websites, social media, etc.
  • Promote your other YouTube videos in your end screen.
  • Quality over quantity.
  • Reply to comments.