Mobile Ads: Fyber Expands Platform with Introduction of Real Time Bidding

Last Updated on 16 Apr 2021 by wn

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Fyber, a mobile advertising technology company, today announced open beta of its Real Time Bidding (RTB) platform. Through RTB –a programmatic …

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Mar 3, 2015

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Adotas |

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Fyber, a mobile advertising technology company, today announced open beta of its Real Time Bidding (RTB) platform. Through RTB –a programmatic technology–Demand Side Platforms (DSPs) and their advertisers can bid on inventory in real time and apply fine-tuned targeting on the inventory most relevant to them.

first published: 2015-03-02 13:18:45