Mobile Ads: Google AdWords introduces automatic conversion of Flash campaigns to HTML5

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Summary of the Article

Google touts that this move further enhances its mobile ad formats, making for a seamless experience for advertisers and users alike. Since many …

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Article

Europe Antitrust Google

Google today has announced that it is introducing a way to automatically convert Adobe Flash-based ads to HTML5. Google says that eligible Flash ad campaigns, both existing and new, will automatically be converted to HTML5 when uploaded through AdWords, AdWords Editor, and a variety of third-party tools.

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[su_spacer]first published: 2015-02-24 21:00:00[su_divider][otw_is sidebar=otw-sidebar-3][su_divider][otw_is sidebar=otw-sidebar-10][su_divider][otw_is sidebar=otw-sidebar-4][su_divider][otw_is sidebar=otw-sidebar-5][su_spacer]