Mobile Ads: Neuroscience Study on How Consumers Visually Process Mobile Ads–Conclusion? Go Native

Last Updated on 16 Apr 2021 by wn

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Marking the first time neuroscience has been used to study native mobile ads, the research found that, similarly to editorial posts, native …

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Written on

Mar 11, 2015

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Adotas |

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Sharethrough, the leading native advertising automation company, today announced the results of a year-long study it commissioned from Nielsen to determine how consumers visually process mobile ads.

first published: 2015-03-10 09:56:15