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Mobile Ads: New Study Reveals Video Advertising Insights From European Broadcasters; Highlights Continued …

SANTA CLARA, CA — (Marketwired) — 03/11/15 — Ooyala, a Telstra subsidiary and the leading innovator in premium video publishing, analytics and monetization, today issued its Q4 2014 Global Video Index Report, revealing mobile and tablets now represent more than one third of all online viewing, and providing the first analysis of advertising data from Ooyala’s recently acquired video ad-tech company, Videoplaza.

Last Updated on 16 Apr 2021 by wn

Summary of the Article

With this increase of mobile ad impressions, the report highlights opportunities for content providers to increase ad loads across devices, particularly …

Article

SANTA CLARA, CA — (Marketwired) — 03/11/15 — Ooyala, a Telstra subsidiary and the leading innovator in premium video publishing, analytics and monetization, today issued its Q4 2014 Global Video Index Report, revealing mobile and tablets now represent more than one third of all online viewing, and providing the first analysis of advertising data from Ooyala’s recently acquired video ad-tech company, Videoplaza.

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first published: 2015-03-10 03:56:15

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