Mobile Ads: The 4 Digital Advertising Trends That Are Reshaping Advertising

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Summary of the Article

Peo­ple know a great ad when they see one, but get­ting that ad to right peo­ple at … Use mobile video ads to take advan­tage of this undi­vid­ed atten­tion.

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Article

Peo­ple know a great ad when they see one, but get­ting that ad to right peo­ple at the right time is an art unto itself. As inno­va­tion in adver­tis­ing tech­nol­o­gy ren­ders old tac­tics obso­lete, it also opens new oppor­tu­ni­ties to reach your audi­ence.

The cen­tral ques­tions in dig­i­tal adver­tis­ing today are: Where will peo­ple lis­ten? What con­tent will they engage with? How do I reach them? The answers are key to under­stand­ing four trends that are shap­ing the indus­try.

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[su_spacer]first pub­lished: 2015-02-24 15:45:00[su_divider][otw_is sidebar=otw-sidebar-3][su_divider][otw_is sidebar=otw-sidebar-10][su_divider][otw_is sidebar=otw-sidebar-4][su_divider][otw_is sidebar=otw-sidebar-5][su_spacer]

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