Follow simplest backlinking strategies.
According to gShift, a backlinking strategy is very simply about these three concepts:
Relevancy, Authority & Influence, Diversity.
Every backlink you build should pass the RAID test:
- Relevance – Is this link coming from a relevant source that further supports the relevance of my content?
- Authority & Influence – Was the source of this link written by an authoritative, influential person or business?
- Diversity – By adding this link to my web presence am I diversifying and adding value to my digital footprint?