Truths

  • Your web pres­ence is for­ev­er!
  • Paper will move to Paper Lit­tle and then Paper­less!
  • All Busi­ness is LOCAL SEM (Search Engine Mar­ket­ing)!
  • You Need to be Found on the Inter­net.
  • Local SEM is the Fastest Way to Get New Busi­ness.

Target

  • You Want New Busi­ness, New Refer­rals and Repeat Busi­ness.
  • You Need Local Expo­sure and Local Pro­jec­tion.
  • You Are Posi­tion­ing Your Pres­ence viz Your Com­pe­ti­tion.

Track

  • Your Local SEM (Search Engine Mar­ket­ing) With Us.
  • Your Pay Per Click Adver­tis­ing With Us.
  • Your Influ­en­tial Author­i­ty Through Us.

Ready, Set, Launch!

Simple Truth of PPCfirst page search engine, how to get your website on search engines, keyword search engines, keywords for search engines, keywords search engines, organic search engine, ppc search engine, search engine ads

  • Of course, Google / Yahoo / Bing want the bid­ding to go as high as pos­si­ble.
  • You, on the oth­er hand, want to pay as lit­tle as you can for the most num­ber of clicks on your ad.
  • But most impor­tant­ly, you want to tar­get poten­tial cus­tomers who live with­in a spec­i­fied dis­tance, or geo­graph­i­cal radius

Start your Engines

  • The heart of PPC adver­tis­ing is choos­ing the best key­words – words and phras­es that describe your busi­ness and are intend­ed to get you the best ad place­ment and yield most num­ber of clicks.
  • We define your ide­al cus­tomer.
  • We review your com­pe­ti­tion.
  • We con­sol­i­date list of pow­er­ful key­words.
  • We then write the actu­al copy for your ad; a per­sua­sive copy using the key­words with a strong call to action.

Defining Bid Rules

  • You can define any num­ber of bid rules which can then be freely applied to ad groups or key­words.
  • Each bid rule is based on an algo­rithm that has some spe­cif­ic goal – like Bid To Cost-Per-Acqui­si­tion (CPA) or Max­i­mize ROI — and is then cus­tomized with options and set­tings that define how you want the rule to behave.
  • And each rule can be assigned to either sub­mit bid changes auto­mat­i­cal­ly, or present them as sug­ges­tions for your review and approval.
  • Assign­ing Bid Rules
  • Once your bid rules have been defined, you can apply them to any ad group or key­word.
  • You can assign one rule to an ad group and then over-ride it with a dif­fer­ent rule for any keyword(s) with­in that group.
  • PPC Cam­paign
  • Check account set­tings and cam­paign set­tings and adjust for search, search part­ners, dis­play, time of day, day of the week, bid­ding, ad set­tings and geo­graph­ic tar­get­ing.
  • Pro­vide rec­om­men­da­tions for dai­ly bud­gets at the cam­paign lev­el and bid rec­om­men­da­tions.
  • Add up to 20 ‘neg­a­tive’ key­words at the account or cam­paign lev­els.
  • Pro­vide rec­om­men­da­tions for ad copy.
  • Pro­vide rec­om­men­da­tions for land­ing page/ des­ti­na­tion URLs.

Reporting and Analytics

  • We will send you traf­fic data from Google Maps busi­ness cen­ter, so that you can see the num­ber of clicks to your site.
  • Mea­sure and track over­all results.
  • Qual­i­ty Score
  • Impres­sion Share
  • Min­i­mum First Page Bid
  • Impres­sion Share
  • Full Search Queries
  • True­Met­rics – Click­Share, Click­Vari­ance, %MaxBid

So, what are you doing today?Mobile Website

Act Now. Call us Today.

We will pro­vide you FREE and no oblig­a­tion quote for your needs.

Our expe­ri­enced team knows how to take your needs into account and deliv­er to you a mar­ket­ing pro­gram that turns poten­tial vis­i­tors into busi­ness!

Act Today by phone: 855–515-5544 or

Contact us 24/7 online

Pub­lished on: Apr 15, 2012 @ 01:11

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