Categories
#SearchEngineMarketing

SEM News: YP Automates Local And Mobile Search Buys For National Brands

The first rule of search engine marketing is never say never. Indeed, many company executives do — but Darren Clark, CTO at YP.com, isn’t one of them. On Tuesday he announced the launch of ypSearchMarketplace, a keyword-bid local search marketplace that enables national brands to reach YP’s 80 million monthly users across its network.

Summary of the Article

The first rule of search engine marketing is never say never. Indeed, many company executives do — but Darren Clark, CTO at YP.com, isn’t one of …

Article

The first rule of search engine marketing is never say never. Indeed, many company executives do — but Darren Clark, CTO at YP.com, isn’t one of them. On Tuesday he announced the launch of ypSearchMarketplace, a keyword-bid local search marketplace that enables national brands to reach YP’s 80 million monthly users across its network.

Culled From

first published: 2015-03-02 19:52:30

Tags:

You May Also Like