Last Updated on 11 Nov 2024 by SEO Manager

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Your Website and Our FREE Audit

Simple mistakes on website construction and tactics that may otherwise impede the crawlability of your website can be quickly addressed. In simplest terms, a website audit evaluates a website’s friendliness to bots. It does this in multiple areas.

Fixing common website issues include your website speed and performance and enhancing LSEO. We will audit optimization for mobile devices and best practices for website security.

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Why Get A Website Audit ?

In today’s digital landscape, it’s crucial for businesses to have a well-designed website. The website should provide a seamless user experience. It must also be optimized for search engines to succeed online. That’s why website audit services for businesses are becoming increasingly popular. By conducting a website audit, businesses can gain a deeper understanding of how to improve website performance. They can identify technical issues that impact user experience. Businesses can also develop effective digital marketing strategies. These strategies help increase their online presence and stay ahead of the competition.

A content audit for search engine optimization is a crucial part of a website audit. Analyzing the content structure, quality, and relevance helps identify gaps. It also reveals opportunities to improve the website’s search engine rankings. Traffic analysis for website optimization is also an essential component of a website audit. By analyzing traffic data, businesses can identify the sources of traffic and engagement. They can measure the effectiveness of their digital marketing strategies. This allows them to make data-driven decisions to improve their online presence.

To stand out in a crowded online marketplace, businesses must invest in competitive analysis through a website audit. Businesses should identify their competitors’ strengths and weaknesses. This helps them develop effective strategies to improve their website’s performance. As a result, they can stay ahead of the competition. With the help of website audit services, businesses can gain valuable insights. They can also take actionable steps to optimize their website’s performance, increase traffic, and drive conversions.

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What is included in a Comprehensive and Paid Website Audit?

An online website audit should cover the technical performance of your site. This ensures that Google and other search engines can understand your content efficiently. Throughout all of this, remember that a user-focused SEO campaign creates long-term plans. These plans specifically target the end-user. This focus is the heart and soul of what Google is looking for today.

Performing one or all of the following comprehensive types of website audits will help identify the initial steps. This will improve your organic rankings. It will help determine whether your website is fully optimized for search engine traffic, has broken links or files. It will also investigate optimal load-time, user-friendliness, as well as the status of the website content.

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Our Comprehensive Website Audit covers the following:

Errors, Warnings and Notices (EWN) are heart of the website Audit. We cover Errors which are technical in nature and no website should ignore. Warnings that impact the site’s performance and visibility. And Notices which are minor issues but together with Errors and Warnings pull your site down.

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Excerpt

A website audit is essential for businesses to ensure their website is optimized for search engine visibility and user experience. It is a comprehensive review of the website’s performance, usability, content, and technical elements. A website audit will help identify any issues and provide recommendations for improvement.

Errors

1. Hreflang conflicts within page source code
2. Pages returning 5XX status code
3. Pages don’t have title tags
4. Issues with duplicate title tags  
5. Pages with duplicate content issues
6. Broken internal links
7. Pages couldn’t be crawled
8. Pages couldn’t be crawled (DNS resolution issues)
9. Pages couldn’t be crawled (incorrect URL formats)
10. Broken internal images
11. Pages with duplicate meta descriptions
12. Format errors in Robots.txt file
13. Format errors in sitemap.xml files
14. Incorrect pages found in sitemap.xml
15. Pages with a WWW resolve issue
16. Pages with no viewport tag
17. Size of HTML on a page is too large
18. AMP pages with no canonical tag
19. Issues with hreflang values
20. Pages returning 4XX status code
21. Issues with incorrect hreflang links
22. Non-secure pages
23. Issues with expiring or expired certificate
24. Issues with old security protocol
25. Issues with incorrect certificate name
26. Issues with mixed content
27. No redirect or canonical to HTTPS homepage from HTTP version
28. Redirect chains and loops
29. AMP HTML issues
30. AMP style and layout issues
31. AMP templating issues
32. Pages with a broken canonical link
33. Pages with multiple canonical URLs
34. Pages with a meta refresh tag
35. Issues with broken internal JavaScript and CSS files
36. Subdomains don’t support secure encryption algorithms
37. Sitemap.xml files are too large
38. Pages with slow load speed
39. Invalid structured data items
40. Malformed links

Warnings

1. Pages with duplicate title tags 
2. Pages with too much text within the title tags
3. Pages without enough text within the title tags
4. Pages with low text-HTML ratio  
5. Pages without meta descriptions
6. Pages with duplicate H1 and title tags  
7. Pages without an h1 heading  
8. Pages with an underscore in the URL  
9. Sitemap.xml not indicated in robots.txt  
10. Pages with a low word count  
11. Pages with temporary redirects  
12. Images without alt attributes  
13. Broken external images
14. Pages with too many parameters in their URLs  
15. Pages with no hreflang and lang attributes  
16. Pages without character encoding declared  
17. Pages without doctype declared  
18. Pages using Flash  
19. Pages containing frames  
20. Broken external links
21. Internal links containing nofollow attribute
22. Pages with too many on-page links  
23. Sitemap.xml not found
24. Subdomains don’t support SNI  
25. Homepage does not use HTTPS encryption  
26. HTTP URLs in sitemap.xml for HTTPS site  
27. Links on HTTPS pages leading to HTTP page  
28. Uncompressed pages  
29. Issues with blocked internal resources in robots.txt  
30. Issues with uncompressed JavaScript and CSS files
31. Issues with uncached JavaScript and CSS files  
32. Pages have a JavaScript and CSS total size that is too large  
33. Pages use too many JavaScript and CSS files  
34. Issues with unminified JavaScript and CSS files
35. Too long link URLs

Notices

1. Pages with only one incoming internal linksource formatted as page link
2. Links to external pages or resources returned a 403 HTTP status code
3. Links with non-descriptive anchor text
4. Pages with more than one H1 tag
5. Pages that need more than 3 clicks to be reached
6. Outgoing external links containing no follow attributes
7. Subdomains don’t support HSTSURLs longer than 200 characters 
8. Pages with more than one H1 tag
9. Robots.txt not found
10. Pages with hreflang language mismatch issues
11. Pages that were blocked from crawling
12. Orphaned pages (from Google Analytics)
13. Orphaned pages (in sitemap)
14. Pages that take more than 1 second to become interactive
15. Pages blocked by X-Robots-Tag: noindex HTTP header
16. Issues with blocked external resources in robots.txt
17. Issues with broken external JavaScript and CSS files
18. URLs with a permanent redirect
19. Links with no anchor text

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People also ask:

• What is an audit of a website?
• How much does a website audit cost?
• How do you audit website content?
• What does a site audit do?
• What does website audit include?
• What is the purpose of an site audit?
• Why would you need to look at competitors sites when auditing your site?
• How do you audit a website?
• What is the purpose of a website audit?

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Related searches

• Website audit services for businesses
• How to improve website performance through audit
• Technical issues affecting website user experience
• Content audit for search engine optimization
• Traffic analysis for website optimization
• Digital marketing strategies for online presence
• Competitive analysis through website audit.

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