Google Tag Manager is a free tool created by Google.com that integrates website developers to add code snippets for website identifiers or tags — including code for conversion tracking, site analytics, re-marketing, and much more—with just a few clicks, and without needing to edit your website code
What Is Google Tag Manager?
Google Analytics Tag Manager is a free tool created by Google that integrates website developers to add code snippets for website identifiers or tags — including code for conversion tracking, site analytics, re-marketing, and much more—with just a few clicks, and without needing to edit your website code