Every effective content marketing starts with good copy. If you are writing an Ad, you should be able to describe in fewest possible words what you are doing or selling? Why it is important and most importantly, whey should they bring their business to you? Tags: Search Engine Marketing, Search Engine Optimization, Social Media & […]
Category Archives: Search Engine Marketing
Good Conversions & Analytics Strategy for Effective SEO
Good Conversions & Analytics Strategy for Effective SEO, Things to consider:
* What are the goals for analysis?
* Who is the target audience? What behavior is expected?
* What other sources of data should be considered?
SEM News: Google Testing A Red “Slow” Label In The Search Results For Slower Sites
In 2010, Google baked in page speed as a ranking factor into the search algorithm. Since then, Google has released a ton of reports and tools to help you improve your page speed for both users and the algorithm.
SEM News: Understanding search engines: Algorithm changes and how to get your website ranked in today’s …
In the past, search engines would crawl your website and decide what it was about based on the keyword phrases it used throughout the page copy. Today, however, keywords have taken a backseat to the overall meaning, or “thematic feel,” that search engines get about your site.
SEM News: How Travel Advertisers Should Actually Be Using Search Marketing Benchmarks
Benchmarks have always been a hot topic in the world of PPC measurement. After all, it’s often left up to the marketer to choose the benchmarks that will be used to evaluate their performance.
SEM News: 100 Top Local Search Engine Optimization Firms Revealed by topseos.com for February 2015
NAPLES, FL–(Marketwired — February 22, 2015) — topseos.com has named the 100 best local search marketing agencies producing solutions in the internet marketing industry for the month of February 2015. Businesses looking for impressive local search marketing solutions turn to the rankings offered online in order to discover agencies which have been tested by an independent third party.
Mobile Search Events on Smart Devices
Local consumers use their mobile devices to look for all different types of local businesses. We offer support for local businesses to be found locally. Contact us today in Princeton, New Jersey to get the best price that meets your needs! Call now, 609–439-2026 and get a Free estimate.
Local Search Engine Marketing is King
Local Search Engine Marketing is King. 59 per cent of Internet users submit a query in search engines at least once per day. 76 per cent of users use search engines to find local business information. In 2011 Google disclosed that 40% of mobile search traffic is with local intent. In 2012 Google disclosed that […]
Google AdWords Secrets & Mistakes to Avoid
Here are some Google AdWords secrets: Mistake #1 Don’t throw in ‘everything but the kitchen sink.’ The siren-song temptation is to insert every keyword that could possibly apply to the business so that anyone who might ever be possibly interested will enter in one of the numerous keywords and discover it. Doesn’t a dry cleaner […]
Google Adwords Quality Score, The Art And Science
During our last weekly Monday marketing meeting, we were discussing the performance of our Google Adwords campaign and how we could better increase our Google Quality Score to achieve higher web rankings and visibility for a lower cost. Rather than reaching any conclusions on the best way to move forward, our discussion went back to […]