Google Ads: What are Gmail Ads?
Gmail Ads (formerly referred to as Gmail Sponsored Promotions) are an innovative way to reach the 900+ million active Gmail users globally. Email is a big part of people’s daily routine, both professionally and personally, which is why Google has been testing ways to bring Gmail ads to advertisers for many years.
All advertisers can now access and implement these ads from their AdWords dashboards.
In December of 2020, there was an addition to the Google ads support page on Gmail Ads. Google announced that dedicated Gmail campaigns will be converted to “read only” on July 1, 2021.
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