Mobile Up Up & Away!

Mobile on the Rise!

  • Ad spend on mobiles increased even more, as adver­tis­ers increased their mobile search spend (as a por­tion of search bud­get as a whole) from 3. 4 to 8. 7 per­cent.
  • Con­sul­tants pre­dicts that mobile will account for 25 per­cent of all paid search clicks by the end of 2012.
  • They also fore­cast the glob­al smart mobile mar­ket will reach one bil­lion devices in either the first or sec­ond quar­ter of 2013.

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