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Youtube Marketing: We need to talk about video

Jaci Burns looks at the opportunities video can offer to marketers. 

In a previous post, ‘Many professional services firms mobile unfriendly’,  I examined how many ‘smart companies’ in Australia have adopted a ‘mobile-first’ strategy.

Last Updated on 16 Apr 2021 by wn

Summary of the Article

Jaci Burns looks at the opportunities video can offer to marketers. … professional services firms in Australia have a corporate YouTube channel.

Article

Jaci Burns looks at the opportunities video can offer to marketers. 

In a previous post, ‘Many professional services firms mobile unfriendly’,  I examined how many ‘smart companies’ in Australia have adopted a ‘mobile-first’ strategy. What I found was that the majority are not even ‘mobile-friendly’.

For clarity, ‘smart companies’ is the term my agency, Market Expertise, uses to describe the organisations we work with – they’re typically professional services firms or businesses in other technical or knowledge-intensive sectors.

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first published: 2015-03-02 23:56:22

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