SEM News: Video marketers transform former working men’s club into commercial film studio

Summary of the Article

Video marketing agency Superkrush has transformed a former working … product demos, TV commercials and video search engine optimisation.

Article

Video marketing agency Superkrush has transformed a former working men’s club in Gateshead into the North East’s largest commercial green screen studio.

The regional firm used funding from the The Journal’s Let’s Grow programme to finance the works which have culminated in the Mulgrave Terrace-based Jam Jar Studios.

As well as a 1,200 sq ft commercial film and TV studio, the building will also host space for other creative and digital businesses.

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first published: 2015-03-09 18:56:15

SEM News: Twitter Engagement Can Result in Better Signals for SEO!

Summary of the Article

Google is the biggest search engine in the world, thus it would be a shame if you … expert & VP of SocialCentiv – developer of a Twitter Marketing tool.

Article


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first published: 2015-03-02 20:26:15

SEM News: YP Automates Local And Mobile Search Buys For National Brands

Summary of the Article

The first rule of search engine marketing is never say never. Indeed, many company executives do — but Darren Clark, CTO at YP.com, isn’t one of …

Article

automate shutterstock 188The first rule of search engine marketing is never say never. Indeed, many company executives do — but Darren Clark, CTO at YP.com, isn’t one of them. On Tuesday he announced the launch of ypSearchMarketplace, a keyword-bid local search marketplace that enables national brands to reach YP’s 80 million monthly users across its network.

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first published: 2015-03-02 19:52:30

SEM News: 10 prospecting strategies that work

Summary of the Article

No sales person would say they didn’t needed more qualified leads; however, what they really need are more leads to qualify! I’ve never met a sales …

Article

No sales person would say they didn't needed more qualified leads; however, what they really need are more leads to qualify!
No sales person would say they didn’t needed more qualified leads; however, what they really need are more leads to qualify!

I’ve never met a sales person who didn’t say they needed more qualified leads however my experience is what we all need are more leads to qualify!

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first published: 2015-03-02 19:30:00

SEM News: What Pinterest Can Teach Facebook About Social Media Monetization

Summary of the Article

Rising SEO IQs means that online marketers looking to monetize social … These services include search engine optimization, content creation, link …

Article

PHOENIX, AZ–(Marketwired – Mar 3, 2015) – In the world of social media, news happens fast and maturity happens even faster. YouTube, the world’s most popular video uploading site, turned 10 in February and is already considered a “legacy social media” platform in some circles. Based on this standard, Facebook, with its 1.3 billion members and now 11 years old, might be ready for retirement too.

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first published: 2015-03-02 18:45:00

SEM News: Rae Catanese: ’80 percent of my leads come from my real estate blog’

Summary of the Article

I also spend a lot of time researching SEO (search engine optimization), SEM (search engine marketing), and keywords and analytics on my blog.

Article

Inman is interviewing real estate professionals in every area of the field to talk about technology use. Here’s Rae Catanese, a Realtor at RE/MAX Bay to Bay and Author of The Tampa Real Estate Insider Blog and an Inman contributor.

What kind of phone do you use and why?

I have an iPhone 5, it does everything I need it to do.

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first published: 2015-03-01 09:22:30

SEM News: 4 hot strategies to boost your online real estate presence

Summary of the Article

Vanilla marketing is simply marketing that’s designed to appeal to … It is also much less expensive than using SEO (search engine optimization) to …

Article

What does it take to soar to the top of the search engines or the newsfeed on Facebook?

The speakers at Agent Reboot recommend that you avoid “vanilla marketing,” identify “trending personas,” incorporate niched-based tagging and employ targeted boosting.

Would you like to improve your online and social media presence? If so, here’s more information about the four proven strategies from Agent Reboot that can help you do exactly that.

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first published: 2015-03-01 09:03:59

SEM News: The Importance Of Search Data In Your Marketing

Summary of the Article

When it comes to data utility, search has other digital marketing channels beat hands down. Contributor Alistair Dent explains how to use this and …

Article

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I’m not going to lie, search has better data than any other digital channel.

Search might not have third-party data, as much contextual data, viewability stats or engagement/rollover metrics; but search queries are more informative because they provide accurate information about users and their mindsets.

Get your search data into your other channels.

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first published: 2015-02-25 13:52:30

SEM News: Google Testing Labels to Warn Users Off Slow Sites

Summary of the Article

Search Engine Land asked Google for comment on the matter, and was told … Internet Marketing News from ClickThrough – an integrated digital …

Article

Is your website more of an e-snail than a digital dynamo? It might be time to work on your page loading speeds, because Google is testing a way to tell searchers about your sluggish site.

As spotted by K Neeraj Kayastha on Google+, Google seems to be testing bold, red ‘Slow’ labels in mobile SERPs (search engine results pages).

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first published: 2015-02-25 13:41:15

SEM News: Spindle to Open Hyper-Local Mobile Marketing Initiatives Through EggZack Investment

Summary of the Article

Beacon program into its current portfolio, which includes search engine optimization, social marketing, email marketing, and web site management …

Article

Spindle, Inc. (OTCQB: SPDL), a leading provider of mobile commerce solutions, announced it has entered a strategic agreement with EggZack, the developer of the MyLocalONE suite of automated marketing solutions for regional and local businesses, to deliver a comprehensive mobile marketing program to merchants throughout the Phoenix metropolitan area.

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first published: 2015-02-25 13:30:00