Online Marketing: Adobe Systems expands reach of marketing cloud

Summary of the Article

based company has been methodically extending the competitive advantage of its digital marketing platform offering, Baird analyst Steven Ashley said …

Article

Best known as a maker of software for graphic artists and other creative professionals, Adobe Systems (ADBE) also has become a major force in online marketing software and services. Adobe is using its Summit conference this week in Salt Lake City to tout the latest advancements in its Adobe Marketing Cloud business.

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first published: 2015-03-10 20:03:45

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